Mentions

Read the actual AI responses that mention your brand

Mentions is where you read exactly what AI said. If other screens tell you “how much,” this one shows you “how.”

There’s no dedicated sidebar entry. Click into a specific metric on AI Visibility or a specific prompt on Prompt to get here.

Mentions overview

The top of the page summarizes mention activity for the selected period. Performance by Platform breaks that down engine by engine.

The list

Column	Meaning
Query	The prompt sent to the AI
Model	The AI engine that generated the response
Country	The measured region
Mentioned	Whether the brand was mentioned in this response
Position	Where the mention landed in the answer
Sentiment	Positive, neutral, or negative
Top Pick	Whether AI recommended the brand first

Top Pick is the column that matters most. If you’re mentioned but competitors keep winning Top Pick, you’re getting exposure without getting the recommendation. That calls for stronger evidence and differentiation, not more pages.

Reading a full response

Select a row to see the full AI response along with the sources it cited.

What to check while reading:

Check	What you’re deciding
What context were we mentioned in	Recommended, just listed, or used as a comparison point
What evidence was cited	Did it come from your page or someone else’s
Are the facts accurate	Price, ingredient, or spec errors need a Knowledge fix
How was the competitor described	If they’re described in more detail, that’s a content gap for you

Handling negative mentions

Responses with negative sentiment are your priority queue.

1. Read the response

   Open the negative-sentiment response and read the actual sentence. Decide whether it’s a factual error, a fair drawback, or outdated information.

2. Trace the source

   Check the response’s cited sources to find where the claim came from.

3. Decide the fix

   If it’s a factual error, correct it in Knowledge and build a page on the topic in On-Site. If an external source is the cause, hand it to Off-Site.

A negative mention is sometimes grounded in a real product issue. Confirm the facts before you try to bury it with content.

Troubleshooting

There are no queries at all

Analysis has to run before AI responses and mentions accumulate. If you just onboarded, wait for the first run to finish.

It says there's no platform data

Same cause. Platform breakdowns fill in after an analysis run.

Mentioned is yes but position is empty

The brand appeared, but not enough other brands appeared alongside it to compute a rank.

The sentiment label doesn't match the actual sentence

Sentiment is classified automatically and can miss context. For calls that matter, read the response yourself.

Related

AI Visibility

See the metrics these mentions roll up into.

Prompt

See which question produced this response.

Citation

Analyze the sources behind the response.

Knowledge

Manage the brand facts that correct inaccurate mentions.